AI call quality · built in South Africa
Callify pulls every recording from your phone system, transcribes it in English and Afrikaans, scores it against your own standards, and shows managers which conversations need attention — minutes after the phone goes down.
THE QUALITY GAP
Traditional QA samples a few calls and hopes the patterns are representative. Callify reads every conversation, scores it against your standards and turns the whole call stream into measurable, searchable evidence.
No random samples. No reviewer bias. No waiting for a complaint to discover what went wrong.
HOW CALLIFY WORKS
Your PBX already captures the conversations. Callify turns them into a repeatable system: recorded, transcribed, translated, scored, and on your dashboard in minutes.
CONNECT
Callify syncs recordings from your cloud PBX around the clock — no manual exports, no missed calls. Duplicate legs from queues and transfers are processed once, hold music is stripped out, and drag-and-drop upload covers everything else.
UNDERSTAND
Every call is transcribed in its original language — English or Afrikaans — with an English translation stored alongside. Speakers are labelled, so transcripts read like a chat: agent on one side, customer on the other.
IMPROVE
Calls are classified by type and scored against the rubric that fits — your criteria, your weights — with AI feedback explaining every point. Improved your rubric? Re-score any call in one click.
THE MANAGER VIEW
The manager’s daily report puts calls, active agents, talk time and flagged issues on one page — with the same summary delivered to your team chat every morning, and weekly PDF reports ready to share.
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“Coach the conversation—not the assumption.”
BUILT FOR REAL OPERATIONS
Recordings move from PBX to transcript to score without a manual upload queue — around the clock, with automatic failover if a speech engine has an outage.
Configure criteria, weights, call types and score thresholds around how your team actually sells and serves. Change them any time; re-score with one click.
Reviewers can override any score, record their reasoning and correct call types — and Callify learns from the corrections.
One fixed fee per agent per month — all-in. No usage tiers to decode, no daily limits to manage, and no surprise bills as call volumes grow.
CUSTOMER REVIEW
“It started with a simple question: ‘If I could build any app for your business, what would make the biggest difference?’”
I didn’t have to think long. At a recent national conference, our leadership made one thing clear: when a branch is struggling, the first place they look is at the quality of conversations with customers. That’s how important call standards are to real business performance.
We already had a clear script our sales team was meant to follow, but we lacked consistency. There was no reliable way to monitor calls, no structured feedback, and no true visibility into what was happening across our daily conversations.
That conversation became Callify.
Today, I have complete clarity. Every call is measured against our standards. Team members receive automated feedback. Leaders get daily insights. There are no excuses and no guesswork — only accurate data that allows us to act quickly and confidently.
The impact has been undeniable. In just a short time, we’ve seen strong, sustained growth and achieved some of our best performance results to date. While many factors contribute to success, I can say with confidence that Callify has played a meaningful role in taking an already strong operation to the next level.
What started as a simple conversation is now transforming how we do business.
WHAT CHANGES
Replace tiny samples with consistent review across the full call stream.
Every agent gets daily feedback tied to their own calls, criteria and scores.
Spot score changes, repeat misses and training needs before customers escalate.
READY WHEN YOU ARE
Bring your PBX, your scorecard and one real conversation. We’ll show you what Callify sees.